General
We're hands-on, freelance-led, and specialise in practical solutions using open-source technology. You're dealing directly with a developer, not a sales rep. Our founder Brett has been working in the industry for the past 15 years and has collaborated with leading class agencies where he has worked with large local and international companies. Brett is recognised as one of the top developers across NZ and AU specializing in Joomla, WordPress, and other open-source CMS technologies.
Unlike larger agencies, we provide personalized attention and direct communication throughout your project. Our streamlined approach means faster turnarounds and more cost-effective solutions without sacrificing quality.
To learn more about our approach and meet our founder Brett Ransley
We offer both. You can start with a base package, but most clients benefit from a custom approach tailored to their specific business goals.
Our specialised packages include:
- Basic Hosting: Reliable, secure hosting with regular backups and essential maintenance.
- Standard Website Packages: Pre-designed solutions for small businesses looking to establish an online presence quickly.
- Ongoing Support Agreements: Monthly or quarterly maintenance plans to keep your site secure, updated, and performing optimally.
- SEO & Performance Packages: Targeted improvements to boost your site's visibility and loading speed.
For businesses with specific requirements, we recommend our custom solutions that are precisely aligned with your unique goals, audience, and industry challenges.
Our project timelines vary based on complexity and scope, but typically:
- Small websites: 2-4 weeks
- Medium business sites: 4-8 weeks
- Complex e-commerce or custom applications: 8-12+ weeks
We provide detailed timelines during our initial consultation and keep you updated throughout the development process.
We offer comprehensive maintenance plans that include:
- Regular security updates and patches
- Performance monitoring and optimisation
- Content updates and minor design changes
- Regular backups and disaster recovery planning
- 24/7 monitoring for downtime or security issues
Our maintenance packages can be customised based on your specific needs and budget.
We offer transparent pricing with several options:
- Fixed project quotes: Based on detailed requirements and scope
- Monthly retainers: For ongoing development and maintenance
- Hourly rates: For smaller tasks or consultations
We provide detailed proposals with clear breakdowns of costs before any work begins. Our focus is on delivering value that exceeds your investment.
Yes, we provide comprehensive training tailored to your team's technical comfort level. This includes:
- Personalized CMS training sessions
- Custom documentation specific to your website
- Video tutorials for common tasks
- Ongoing support for questions that arise after launch
Our goal is to empower you to manage day-to-day content updates confidently while we handle the technical aspects.
WordPress
Yes. We develop clean, lightweight themes tailored for performance, SEO, and usability. No bloat – just results.
- Mobile-responsive designs that work on all devices
- Custom page templates for specific business needs
- Gutenberg-optimised layouts for easy content editing
- Performance-focused code structure
Absolutely. We audit, clean up, and replace problematic plugins to stabilise and future-proof your WordPress site.
- Conflict resolution between incompatible plugins
- Performance optimisation for plugin-heavy sites
- Security vulnerability patching
- Custom plugin development when needed
We implement comprehensive security measures to protect your WordPress site from threats:
- Regular security audits and vulnerability scanning
- Malware removal and prevention
- Secure login protection and brute force prevention
- Regular backups with quick restoration capabilities
- Security monitoring and incident response
Yes, we provide optimised WordPress hosting solutions tailored to your specific needs:
- WordPress-specific server configurations
- Managed updates and maintenance
- CDN integration for faster global loading
- SSL certificates and security hardening
- Daily backups with easy restoration
We specialise in WooCommerce and other e-commerce solutions for WordPress:
- Custom WooCommerce store development
- Payment gateway integration and optimisation
- Product catalogue setup and management
- Shipping and tax configuration
- E-commerce analytics and conversion optimisation
We implement proven optimisation techniques to dramatically improve loading times:
- Server-side caching and optimisation
- Image compression and lazy loading
- Code minification and combination
- Database optimisation and cleanup
- Content Delivery Network (CDN) implementation
Yes, we offer customised WordPress training for teams and individuals:
- One-on-one or group training sessions
- Custom training materials specific to your site
- Content management and publishing workflows
- Basic SEO and image optimisation techniques
- Ongoing support and refresher sessions
We implement comprehensive SEO strategies specifically for WordPress sites:
- Technical SEO optimisation for WordPress architecture
- Content optimisation and keyword strategy
- Schema markup implementation
- SEO plugin configuration and customization
- Performance optimisation for SEO benefits
We follow a careful, methodical approach to plugin management:
- Pre-update testing in staging environments
- Compatibility verification before installation
- Regular scheduled updates with backup safeguards
- Plugin performance monitoring and optimisation
- Custom plugin development when needed
Joomla
Yes, but we recommend migrating to Joomla 4 or 5 for security and compatibility. We offer comprehensive upgrade services to ensure a smooth transition with minimal disruption to your site.
- Security patch management for legacy sites
- Data preservation during migration
- Extension compatibility assessment
- Custom migration solutions for complex sites
In most cases, yes. We have deep knowledge of Joomla internals and can repair sites or recover data when others can't. Our team specialises in:
- Database recovery and repair
- Extension conflict resolution
- Corrupted file restoration
- Security breach recovery
Absolutely. We specialise in creating custom Joomla extensions and templates tailored to your specific business needs:
- Custom component development
- Module and plugin creation
- Template customization and development
- Integration with third-party services and APIs
- Performance optimisation for custom extensions
We offer specialised Joomla hosting solutions optimised for performance and security:
- Joomla-optimised server configurations
- Regular automated backups
- Proactive security monitoring
- Performance caching and optimisation
- 24/7 technical support
We take a comprehensive approach to Joomla security:
- Regular security audits and vulnerability assessments
- Proactive core and extension updates
- Malware scanning and removal
- Firewall configuration and hardening
- Security breach recovery and forensics
Yes, we specialise in creating robust Joomla e-commerce solutions:
- Custom online store development using extensions like J2Store or VirtueMart
- Payment gateway integration and security
- Inventory and order management systems
- Customer account and loyalty features
- Mobile-optimised shopping experiences
Yes, we offer comprehensive Joomla training programs tailored to your team's needs:
- Content management and publishing workflows
- Administrator interface training
- Extension management and configuration
- Custom documentation for your specific site
- One-on-one and group training sessions
Website Migrations
Yes. We rebuild your site on WordPress or Joomla, improving flexibility, speed, and SEO in the process. While proprietary platforms like Wix don't allow direct exports of all content, our team carefully recreates your site structure, design elements, and content to ensure a seamless transition.
Moving from these platforms to WordPress offers significant benefits:
- Full ownership of your website and content
- Greater customization without monthly subscription fees
- Better SEO capabilities with full control over technical aspects
- Improved site speed and performance
- Extensive plugin ecosystem for added functionality
We plan every migration carefully with redirects, meta data transfers, and testing to minimise SEO disruption. Our comprehensive migration strategy includes:
- Setting up proper 301 redirects for all existing URLs
- Preserving meta titles, descriptions, and content structure
- Implementing schema markup for improved search visibility
- Testing all links and functionality before going live
- Post-migration monitoring to address any potential issues quickly
In most cases, clients see improved SEO performance after migration due to WordPress's superior optimisation capabilities.
The ease of content migration varies depending on the source and destination platforms:
- WordPress to Joomla or vice versa: Relatively straightforward with specialised migration tools, though some manual adjustments are typically needed for design elements and complex features.
- Proprietary platforms to WordPress: More complex as these platforms (Wix, Squarespace, etc.) often restrict data exports. We typically need to rebuild the site structure while manually transferring content.
- E-commerce migrations: These require careful planning to ensure product data, customer accounts, and order history transfer correctly.
Our team handles the entire process, making it hassle-free for you regardless of complexity.
Both WordPress and Joomla are excellent open-source platforms, but they have different strengths:
WordPress is ideal if you need:
- A user-friendly content management system
- Extensive plugin options for added functionality
- A large community and support network
- Simpler blog and content-focused websites
- E-commerce capabilities through WooCommerce
Joomla may be better if you require:
- More complex content organisation and user management
- Advanced multi-language support
- Custom application development
- More granular control over user permissions
We'll recommend the best platform based on your specific needs during our consultation.
Migration timelines vary based on site complexity:
- Small sites (5-10 pages): Typically 1-2 weeks
- Medium sites (10-30 pages): Usually 2-4 weeks
- Large or e-commerce sites: 4-8 weeks depending on complexity
We work with you to create a migration schedule that minimizes disruption to your business and ensures a smooth transition. The actual switchover is typically completed within hours to minimize downtime.
Website Management
Yes, we offer two approaches to website maintenance:
- OMSP (Ongoing Maintenance & Support Plan): Our comprehensive $99+GST monthly package is a "set and forget" solution that includes hosting, daily backups, regular updates, malware scanning, 24/7 monitoring, free error fixing, and discounted development rates for ongoing work. This plan eliminates technical worries and keeps your site secure and optimised.
- Scheduled Maintenance: For those who prefer more flexibility, we also offer once-off updates, upgrades, and maintenance on a scheduled basis. This option is ideal for businesses with specific maintenance needs or seasonal requirements.
Both options ensure your website remains secure, functional, and up-to-date, with our team handling all technical aspects behind the scenes.
Definitely. Send through your changes and we'll get them live, usually within 24–48 hours. Our maintenance clients receive priority service for content updates and minor site changes.
Our premium hosting service includes:
- High-performance servers optimised for WordPress and Joomla
- Daily automated backups with 30-day retention
- SSL certificate installation and renewal
- CDN integration for faster global loading
- Server-level security with firewall protection
- 99.9% uptime guarantee with monitoring
We handle all technical aspects of hosting so you can focus on your business.
We implement a multi-layered security approach:
- Regular security updates for core CMS, themes, and plugins
- Malware scanning and removal
- Brute force protection to prevent unauthorised access
- IP blocking for suspicious activity
- Security hardening of website files and database
- Regular security audits to identify vulnerabilities
If a security issue does occur, our team responds quickly to contain, clean, and restore your site from backups if necessary.
Our retainer services provide you with dedicated development time each month at a preferred rate. Benefits include:
- Priority support with faster response times
- Discounted hourly rates compared to ad-hoc services
- Rollover hours (up to a limit) for larger projects
- Regular strategy sessions to align development with business goals
- Proactive recommendations for improvements and optimisations
Retainers are ideal for businesses that need ongoing development work, regular updates, or continuous improvements to their digital presence.
We follow a careful update process to ensure your site remains stable:
- Testing updates in a staging environment before applying to live site
- Scheduled updates during low-traffic periods to minimize disruption
- Compatibility checks between plugins, themes, and core CMS
- Backup creation before any update is performed
- Post-update testing to verify site functionality
This methodical approach ensures your website benefits from the latest features and security patches without risking downtime or functionality issues.
For clients who need occasional updates without a maintenance plan, we offer one-off services with a minimum booking of 30 minutes (approximately $75+GST). This covers minor text changes, image updates, or small functionality adjustments. For more extensive changes, we'll provide a clear estimate before proceeding with any work.
SEO / GEO / LLMO
GEO = Google Engine Optimisation. LLMO = Large Language Model Optimisation. Both aim to improve your visibility in AI-driven search and chat results.
These emerging optimisation strategies focus on ensuring your content performs well in both traditional search engines and newer AI-powered search experiences like Google's AI Overview and ChatGPT.
No one should. We focus on long-term visibility, organic growth, and quality traffic — not promises we can't control.
Instead, we provide transparent reporting on improvements to your site's technical health, content quality, and user engagement metrics that contribute to better search performance.
AI is transforming search in several important ways:
- AI Overviews now appear above traditional search results, summarizing information from multiple sources
- Content quality and E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) matter more than ever
- Structured data helps AI systems better understand and present your content
- User intent matching is becoming more sophisticated through AI analysis
We help optimise your content to perform well in this evolving landscape while maintaining ethical SEO practices.
Our approach to AI optimisation includes:
- Comprehensive schema markup to help AI systems understand your content
- Clear, direct answers to common questions in your industry
- Content structured for both human readers and AI processing
- Entity optimisation to establish topical authority
- Regular content updates to maintain freshness and relevance
We continuously adapt our strategies as AI search capabilities evolve to ensure your content remains visible and valuable.
Google Ads
We don't take over existing ad accounts, but we can help fix issues, install advanced Conversions, and set up proper Gtag configurations. We specifically offer Performance Max (PMAX) campaign management services.
Our Google Ads services include:
- Campaign audits to identify performance issues and opportunities
- Conversion tracking setup to accurately measure campaign success
- Performance Max optimisation for better ROI across Google's networks
- Landing page recommendations to improve quality scores and conversion rates
No lock-in contracts. We work month-to-month. However, we recommend a 3-month run for the best performance insight.
This allows sufficient time for:
- Campaign optimisation and learning
- Audience refinement based on performance data
- Testing different ad creatives and messaging
- Establishing reliable conversion patterns
Performance Max campaigns represent Google's next-generation approach to advertising:
- AI-driven optimisation across all Google platforms (Search, Display, YouTube, Gmail, Maps)
- Automated bidding to maximize conversion value within your budget
- Simplified campaign management with less manual optimisation required
- Broader reach to potential customers across multiple touchpoints
Our expertise helps harness the power of PMAX while maintaining strategic control over your advertising.
Effective Google Ads budgets depend on your industry, competition, and goals. We typically recommend:
- Starting budget: $1,000-$2,000/month for local businesses
- Established campaigns: $2,000-$5,000/month for regional businesses
- Competitive industries: $5,000+/month for maximum impact
We'll provide transparent recommendations based on your specific market and objectives, focusing on ROI rather than just ad spend.
Still have questions? Contact us and we'll get straight back to you.
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